Hiper, Giuliano Alessandro's idea, which we built with him: advertising on in-store TVs
The TV behind the counter, ready to sell advertising.
How it looked, with sample data.
Something like this is built in parts. The first one starts at USD 3,990 and is up and running in 6 to 8 weeks.Something like this is built in parts. The first one starts at USD 3,990 and is up and running in 6 to 8 weeks.
Price and date on Tuesday, Oct 20, at no cost.
Sebastián Galli, the founder, gets back to you in under 2 business hours.
The problem.
Brands want to be where people are, and shops have a TV that's always on and earns them nothing.
The idea behind Hiper: a brand picks areas and business types, uploads its video and sees it on air on real shop screens, and the shop gets paid for lending its TV. That meant solving all of it: where each side signs up, who approves, how the video reaches each TV and how much each shop is owed.
What we built.
- Advertiser portal: campaigns by area or business typeThe brand picks circuits, books its slots and uploads its video. The booking and the video are approved from the dashboard before going on air.
- Shop portal and its TVsThe shop registers its locations, connects each TV with the code shown on the screen and sees what's playing.
- The app that runs on every TVIt pulls its schedule automatically and sends an alert when a screen goes offline.
- Admin dashboardUsers, screens, approvals, reports and what each shop is owed at the end of the month.
What it's built with and how you take it with youTo share with your tech advisor: the tech stack, how the TVs get every change and how you take everything with you.
The website and the portals are built in React, on top of an API in .NET with PostgreSQL.
The TVs and the portals get every change instantly via SignalR. The screen app is built with Expo (React Native).
Slot bookings were approved from the dashboard: it had no online payments. Online payments can be added as one more part.
It ran on Azure, with the infrastructure written as code (Terraform): it was shut down entirely and can be brought back up from that code.
What's yours stays in your name: the code, the domain and the accounts. If you switch providers, you take all of it with you and another developer can pick it up.
How it works.
The brand builds its campaign on its own on the website, and the team approves it from the dashboard. The shop never touches the TV.
Every screen sends an alert if it goes offline, the shop sees what's playing, and at the end of the month the system works out what it's owed.
Two portals, a dashboard and an app on every TV, connected in real time.
We built it between November 2025 and September 2026. It's offline today: the code and infrastructure are archived so it can be relaunched, with no server costs in the meantime.
The problem.
Brands want to be where people are, and shops have a TV that's always on and earns them nothing.
The idea behind Hiper: a brand picks areas and business types, uploads its video and sees it on air on real shop screens, and the shop gets paid for lending its TV. That meant solving all of it: where each side signs up, who approves, how the video reaches each TV and how much each shop is owed.
What we built.
- Advertiser portal: campaigns by area or business type
- Shop portal and its TVs
- The app that runs on every TV
- Admin dashboard
How it works.
The brand builds its campaign on its own on the website, and the team approves it from the dashboard. The shop never touches the TV.
Every screen sends an alert if it goes offline, the shop sees what's playing, and at the end of the month the system works out what it's owed.
What it's built with and how you take it with youTo share with your tech advisor: the tech stack, how the TVs get every change and how you take everything with you.
The website and the portals are built in React, on top of an API in .NET with PostgreSQL.
The TVs and the portals get every change instantly via SignalR. The screen app is built with Expo (React Native).
Slot bookings were approved from the dashboard: it had no online payments. Online payments can be added as one more part.
It ran on Azure, with the infrastructure written as code (Terraform): it was shut down entirely and can be brought back up from that code.
What's yours stays in your name: the code, the domain and the accounts. If you switch providers, you take all of it with you and another developer can pick it up.
Want something like this?
It works just as well if your business brings two sides together: repair shops and insurers, teachers and students, a distributor and the shops that buy from it. Each side logs into its own portal, and you see everything on the dashboard.It works just as well if your business brings two sides together: repair shops and insurers, teachers and students, a distributor and the shops that buy from it. Each side logs into its own portal, and you see everything on the dashboard.
If you message us today, the first stage is up and running between and .
- You are here.
Today,
You message us. - 2business daysPayment: no costProposal with price and date.
- If it works for you: You signPayment: 50%You pay 50% and we agree together on what goes into that part.
- 6 to 8weeksPayment: 50%
to
The first stage, running.When you approve it, you pay the other 50%. - From delivery: 60days of warranty
ends between and
If anything covered by the contract breaks, we fix it at no cost.
Weekly updates: you see the progress on your phone.
Get one like thisWhatsApp opens with the message already written.
Custom system, from USD 3,990 plus VAT.
It includes the first stage: we learn how your team works, design the system with you and deliver a documented dashboard built around how you operate. The rest is added in parts.It includes the first stage: we learn how your team works, design the system with you and deliver a documented dashboard built around how you operate. The rest is added in parts.
Pay 100% when you sign, in a single payment by bank transfer or card, and get 5% off.
Costs more if that first stage has to connect with more than 3 programs you already use. Not included: licenses for other systems.Costs more if that first stage has to connect with more than 3 programs you already use. Not included: licenses for other systems.
Maintenance from USD 100 a month: bug fixes, framework and dependency updates, security, and hosting where needed.
“Hiper was a really hard idea to bring down to earth: an app on every TV, a panel for the store and another for advertisers, all working together. Rapidyx helped us sort out the idea, decide what came first and turn it into a real product.”
Want everything Hiper has?
It starts with the Custom system plan: from USD 3,990, the first stage in 6 to 8 weeks. The full Hiper system has four parts: the advertiser portal, the shop portal, the TV app and the dashboard. You start with the one your business needs most, and we quote the rest in writing before you sign.It starts with the Custom system plan: from USD 3,990, the first stage in 6 to 8 weeks. The full Hiper system has four parts: the advertiser portal, the shop portal, the TV app and the dashboard. You start with the one your business needs most, and we quote the rest in writing before you sign.
Another custom system for a client: DomoCheck, with the technician's app and the office dashboard.
What we sign before we start.
The price we quote is the price you pay.
If we're late, we take 10% off the price for every week.
What we need from you goes on a list with dates. If we fall 2 weeks behind the signed date, you choose: we keep going with the discount, or we stop, refund what you paid (if you paid 100%, half of it) and you keep what's done.
The domain, the code and the accounts are in your name from day one.
Does your app already need to be in the stores?
From an idea to an app in both stores,
with a paid subscription.
Koan, an AI-powered emotional wellness app. Similar to: MVP app, from USD 2,490 (the AI chat and the subscription are quoted separately).
Does your app already need to be in the stores?
From an idea to an app in both stores,
with a paid subscription.
Koan, an AI-powered emotional wellness app. Similar to: MVP app, from USD 2,490 (the AI chat and the subscription are quoted separately).
Tell us what your business needs.
I'll reply personally within 2 business hours.
Sebastián Galli, founder of Rapidyx.
If you'd rather meet in person, we can grab a coffee in Montevideo or Punta del Este.
I'm Sebastián Galli, and I'll reply personally within 2 business hours.
If you'd rather meet in person, we can grab a coffee in Montevideo or Punta del Este.
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